CONSUMEROLOGY

Consumerology is used to help meet a multitude of corporate objectives including:

  • Improving Consumer Relations & Brand Sentiment at a Localised Level
  • Increasing Store Revenue & Achieving Bottom Line Growth
  • Improving Customer Retention & Loyalty
  • Reducing Human Resource Wastage
  • Communication & Promotional Testing
  • Improved Accuracy of Brand & Business Repositioning
  • Effective Operational & Systems Development

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