CONSUMEROLOGY

Consumerology examines the opinions of real customers brand experiences at point of purchase and analyses those experiences using a new form of digital technology. This data is then presented to various levels of management via the simplistic and mobile Consumerology matrix.

This dashboard report offers management instant operational and store-by-store solutions that can then be actioned with immediacy and confidence as the data provided consists of only real and uninfluenced consumer opinion from every local touch point your brand offers.

What’s more is that the data is generated at regular cycles (monthy, quarterly etc) and only considers identical quantities per cycle ensuring the reporting platform is not only accurate and measured but comparable for monitoring, benchmarking and accountability.


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